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Hello! My name is

Babi Formagio

Growing up as the daughter of a graphic designer and advertiser, I was immersed in creativity from a young age. Watching my father craft layouts and letterings by hand with vintage tools ignited my passion for design. This early exposure led me to work alongside him, fostering my love for the field. After earning my degree in graphic design in 2005, I embarked on a multifaceted career.

As an entrepreneur and multidisciplinary professional, I’ve honed my skills in project management, marketing strategy, customer relationships, team leadership, and business support management. My portfolio includes work in branding, editorial design, UX/UI design, packaging, POS, and eLearning for renowned Brazilian companies like Icatu, Embratel, Petrobras, Globo, GSK, TIM, Nokia, Unimed, and Sadia.

Known affectionately as Babi, I’m highly organized, friendly, and passionate about various aspects of life. I'm a mother, an amateur runner, a travel enthusiast, and a food lover. Originally from Rio de Janeiro, my heart belongs to the beach, but now living in São Paulo, I relish weekend walks in the park.
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Innovative Solutions Through Strategic Projects
São Paulo, Brazil